One of the ways that Duke aims to optimize user experience on its website is by using product banners to highlight different product categories. These banners include the sold-out banner, the new arrival banner, the popular product banner, and the budget friendly banner.
By using these banners, Duke makes it easy for customers to quickly find the products that are most relevant to them. For example, if a customer is looking for the latest and hottest products on the market, they can simply click on the new arrival banner to see all the latest additions to Duke’s product range.
Similarly, if a customer is on a tight budget, they can click on the budget friendly banner to see a selection of affordable products that offer great value for money. And if a customer is looking for products that are particularly popular among other shoppers, they can click on the popular product banner to see a curated selection of the most sought-after items on the Duke app.
In addition to making, it easy for customers to find the products they’re looking for, the product banners also help Duke to promote its best-selling products and attract new customers. For example, when a customer sees a product that is marked with the sold-out banner, they may be more likely to buy it when it is restocked because they know that it’s in high demand and may not be available for long.
Overall, Duke’s use of product banners is a simple but effective way to optimize user experience on its website. By making it easy for customers to find the products they’re looking for, Duke helps to improve the customer journey and increase customer satisfaction.